PR Has a Bad Name

I have noticed that in each of the public relations classes I have taken, something along the line of  “public relations has a bad name” comes up and leaves me with a few questions:

1.)Why DOES PR have a bad name? Do people really believe PR professionals sit around all day coming up with lies and ways to trick/fool people?

2.)Do people think PR hasn’t evolved from what it once was? Such professions as doctors and lawyers have evolved in leaps and bounds, so why in the minds of the public, hasn’t PR?

3.) Do people really think about PR enough to HAVE opinions about it?

4.) The people who think PR  is full of evil and unethical people have clearly never seen the curriculum for a PR student. Ethics are taught in just about every PR class in some form and is stressed as being of the utmost importance.

So, do “bad” PR people exist? Sure. Just as bad doctors, lawyers, architects, bartenders and someone in any other profession you could think of exists.

PR has come a long way from what it once was (and I have over $1,000 in textbooks to prove it). It has evolved into a genuine, necessary tool for business and image management.

Behold. $1,000 dollars in PR textbooks. Each book was purchased for a separate class, except for the two on top, they were purchased for my PR ethics class.

Behold. $1,000 dollars in PR textbooks. Each book was purchased for a separate class, except for the two on top, they were purchased for my PR ethics class. Photo by Calli Rathsam

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s